360 PR & Sales Direction: 6 Month Programme
from £2400 p/m*
Have you thought about where your brand could go if you had a previous Bloomingdale’s Buyer and Gucci Sales Director, and a multi award-winning PR Agency on your team?
We’ve teamed up with Rachel Peterman of Carousel & Co. to bring you this very exclusive programme. You’ll work directly with Rachel, who has spent the last 10 years of her career in the luxury goods industry holding key buying, planning, and sales roles within retail icons such as Gucci, Bloomingdales and Marc Jacobs. Alongside working with Rachel, you’ll benefit from our Press & Influencer Outreach Retainer, where you’ll be allocated a member of our team of PR experts and we'll handle your 360 press strategy, gaining you both print and digital coverage with the UK’s most influential publications and influencers.
Read a more detailed breakdown of this programme HERE.
HOW TO ENQUIRE
Our 360 Sales & Direction is for brands with a great product who are ready to take their brand to the next level with press and stockists. This service is extremely popular and unfortunately we can only work with a small number of brands so we ask the brand to apply through the link below.
SALES DIRECTION PLAN INCLUDING:
- Short and long-term growth plans
- Market rollout strategy
- Developing national & international strategic sale plan
- Establishing & growing department store business
- Trade show optimisation
- Growth within existing stockists
- Pricing and markup structure
- Product assortment
- Inventory management
- Retailer negotiations
PR OUTREACH INCLUDING:
- Well written and beautifully designed press release / press kit
- Target media contacting list, tailored to your brand
- Contacting editors on your behalf, pitching your brand into relevant stories in both print and digital publications
- Handling editor gifting opportunities
- Handling all image call ins
- Liaising with you for sample call ins
- Following up on all coverage
- Digital clippings of coverage as it appears
- End of month report, detailing published/pending coverage, the current month's output, and plans for the following month
* Please note that all prices exclude VAT.