We are a new kind of creative communications agency. We provide honest, transparent, award-winning PR services to some of the best lifestyle, fashion and homeware brands in the world. 

LFA was founded in 2013 to challenge the traditional agency model. People say our approach is industry disruptive, we call it forward thinking. We dropped the outdated press showroom and instead focused on creating targeted digital-first PR strategies meaning that you gain great quality coverage that drives awareness. Our team have a unique combination of PR understanding, brand knowledge and press relationships to deliver the results that keeps brands working with us year after year.

Transparent and honest, we’ll ensure your PR budget is invested in the best type of activity for your brand. We only work with a select number of brands to ensure that the extensive network of press and influencers continue to value the products and stories we send them.

Labelled as the pioneer of brave and forward-thinking PR, we work with brands that think like us and are serious about standing from the crowd. If that sounds like you, we’d love to hear from you.